Use Insights in Tackle to track subscription activity for customer contracts sent through Tackle Offers or AWS Marketplace Commerce Analytics Service (CAS). Using Insights, you can view notifications from all marketplaces about buyer subscription activity and associated contract metadata for reporting, all in one place. Additionally, you can see where revenue is coming from, whether or not you have been paid, and which contracts will expire soon.

As buyers purchase your products on cloud marketplaces through public or private offers, the marketplaces send notifications about purchase activity. Insights in Tackle collects and reports these notifications for you and combines marketplace notification data with related reports, including metadata about public and private offers for a full view of buyer subscriptions.

Insights updates buyer records and subscription activity throughout the life of the contract, every time marketplaces send new reports.

To use Insights, filter to the marketplace, product, contract status, or date range you want to analyze. You can also search for specific contracts by contract metadata, including the customer name, marketplace account number or other identifiers, and contact names. Sharing Insights data with other teams is easy. You can export this view as a CSV file that others can use in spreadsheet form or import into financial systems to view.